THE ILLITERATE EXECUTIVE
An Executive’s Handbook for Mastering Financial Acumen - Ebook
This is your MBA in finance all in one book. Blair covers all aspects of finance from the basics of double entry bookkeeping to using derivatives to manage risk. He covers all the topics by first sharing real stories of executives who have failed in their roles due to specific lapses in financial acumen. After each story, he explains the essence of what every executive should know about this aspect of finance without dwelling on the less practical, more theoretical aspects.
About Author: Blair Cook
Blair is a many-time corporate director, CFO, educator, innovator, thought leader, presenter, and curiosity generalist. As an academic-practitioner, he’s a perpetual learner who observes and experiments with various financial and management theories in real world context. He shares stories of his successes, failures, and lessons learned to all those who share a passion for further developing their own financial leadership qualities. His focus is on defining and developing a career path for financial professionals aspiring to the Office of the CFO and the Board of Directors. Blair has worked extensively with CPA Canada in recent years to design, develop, and launch the professional certification program.

